Legal

Terms of Service

Effective September 30, 2026 · See also our Privacy Policy

Plain terms for a straightforward service: you get LogNorm to grow your company, you keep ownership of your content, and we’re clear about billing, refunds and what we can and can’t promise.

01The agreement

These terms govern your use of LogNorm, including the website at lognorm.com and the LogNorm app (together, the “Service”). By creating an account or using the Service you agree to them. If you use LogNorm for a company, you agree on its behalf and confirm you’re authorised to do so; “you” then means that company.

Our Privacy Policy explains how we handle personal information and forms part of these terms.

02Accounts and workspaces

  • You must be at least 16 and give accurate account information. Keep your password safe; you’re responsible for activity under your account.
  • A workspace belongs to its organisation. Workspace owners and admins control membership, roles, billing and connected accounts, and are responsible for the people they invite.
  • Tell us promptly at [email protected] if you suspect unauthorised access to your account.

03The Service

LogNorm analyses your website, search performance and market, recommends and prioritises growth moves, helps you create content, publishes it where you choose, and measures the results. Features and limits depend on your plan, as described on our pricing page.

We improve LogNorm continually, so features may change. We won’t remove a core feature of a paid plan during a billing period you’ve paid for without giving you a way to cancel and a pro-rated refund for the unused time. Features marked as beta may change or end without notice.

04Plans, trials and billing

  • Merchant of record. Purchases are sold and processed by our reseller and merchant of record, Dodo Payments, which handles payment, sales tax, VAT or GST, and invoicing. Dodo Payments’ terms also apply to your purchase.
  • Trials. New workspaces may get a 14-day trial. Nothing is charged unless you choose a paid plan; when a trial ends without one, the workspace moves to the Free plan.
  • Subscriptions. Paid plans are billed in advance, monthly or yearly, and renew automatically until cancelled. Prices are in US dollars, plus any applicable taxes shown at checkout.
  • Cancelling. You can cancel at any time in Settings → Plan & billing. You keep your plan until the end of the period you’ve paid for, then move to the Free plan. Your data stays.
  • Changing plans. A new plan starts a new billing period from the day you choose it.
  • Credits. Paid plans include monthly credits for AI and data features, which reset each period and don’t carry over. Credits you buy separately don’t expire while your account is open. Credits have no cash value and can’t be transferred.
  • Price changes. We’ll give at least 30 days’ notice by email before a price change affects your subscription, and it applies from your next renewal.
  • Failed payments. If a renewal can’t be charged, we’ll let you know and give you time to update your payment method before the workspace moves to the Free plan.

05Refunds

If you’re not happy with your first payment for a plan, email [email protected] within 14 days and we’ll refund it. We also refund duplicate charges and billing errors. Otherwise, payments aren’t refundable for partly used periods or unused credits, except where the law says they must be.

Refunds go back to the original payment method through Dodo Payments. Nothing in these terms limits rights you have under consumer law where you live.

06Your content and data

You own what you put into LogNorm and what LogNorm creates for you (“Your Content”), including drafts and briefs. You give us permission to host, copy, process and transmit Your Content only as needed to run the Service for you, including sending it to the AI providers and publishing destinations described in our Privacy Policy. We don’t use Your Content to train AI models.

You’re responsible for Your Content and for what you publish: make sure you have the rights to it, that it’s accurate, and that it follows the law and the rules of wherever you publish it. AI-generated content can contain mistakes, so review it before publishing.

You can delete a workspace at any time, and ask us for a copy of its data first. When a workspace is deleted, we delete its data as described in our Privacy Policy.

07Websites and connected services

  • You may add only websites you own or are authorised to manage. LogNorm crawls their public pages, and the public pages of competitors you track, in line with normal crawling practice.
  • When you connect Google Search Console, a publishing destination or your own AI provider key, you authorise LogNorm to use that connection on your behalf, within the permissions you grant. You can disconnect any of them at any time.
  • Connected services are provided by third parties under their own terms. If you use your own AI key, that provider bills you directly for its usage.

08Acceptable use

You agree not to:

  • use LogNorm to break the law, infringe others’ rights, or create or publish spam, deceptive, defamatory or harmful content;
  • add websites or connect accounts you aren’t authorised to use;
  • probe, disrupt or overload the Service, or get around its security, rate limits, plan limits or credit metering;
  • scrape the Service, resell it, or use it to build a competing product;
  • reverse engineer the Service, except where the law allows it;
  • open multiple accounts to repeatedly claim trials, free credits or promotions.

09Our intellectual property

LogNorm, its software, design and brand belong to us and our licensors. We give you a limited, non-exclusive, non-transferable right to use the Service under these terms. If you send us feedback, we may use it without obligation to you.

10Suspension and termination

You can stop using LogNorm and delete your workspaces at any time.

We may suspend or close an account that breaks these terms, puts other users or the Service at risk, or has an unpaid balance. Where reasonable, we’ll warn you first and give you a chance to fix the problem and to export your data. If we end the Service entirely, we’ll give at least 30 days’ notice and refund any prepaid time you haven’t used.

11Disclaimers

We work hard to make LogNorm useful and reliable, but search rankings, AI assistant answers and traffic depend on third parties we don’t control. LogNorm’s scores, estimates and recommendations are guidance, not guarantees of any outcome. To the extent the law allows, the Service is provided “as is” and “as available”, without warranties of merchantability, fitness for a particular purpose or non-infringement.

12Limitation of liability

To the extent the law allows, LogNorm won’t be liable for indirect, incidental, special or consequential damages, or for lost profits, revenue, data or goodwill. Our total liability for any claim relating to the Service is limited to the amount you paid us in the 12 months before the event giving rise to it, or US$100 if that is greater.

Nothing in these terms limits liability that can’t be limited by law, such as for fraud or for death or personal injury caused by negligence.

13Indemnity

If someone brings a claim against LogNorm because of Your Content or your breach of these terms, you’ll cover the reasonable costs and liabilities that result, provided we tell you about the claim promptly and let you control its defence.

14Changes to these terms

We may update these terms as LogNorm evolves. We’ll post changes here with a new effective date and, for significant changes, email account owners at least 30 days before they apply. If you keep using LogNorm after that, the new terms apply; if you don’t agree, you can cancel before they take effect.

15General

  • These terms, with the Privacy Policy, are the whole agreement between you and LogNorm about the Service.
  • If part of these terms can’t be enforced, the rest still applies. Not enforcing a term isn’t a waiver of it.
  • You may not transfer these terms without our consent; we may transfer them as part of a merger, acquisition or sale of assets.
  • Neither of us is responsible for delays caused by events beyond reasonable control.

16Contact

Questions about these terms? Email [email protected].